Why You Should Have A WordPress Site
So, you’ve got an amazing business idea and you’ve made up your mind that you’re going to design and publish your own website. Well, as you probably know, there are many things to take into account. The design of the website, the images you’re going to use, the content, the website architecture, the logo designs, the online store – the list goes on. But fundamentally, what’s most important when constructing a new website is the platform you choose. There’s a range of website platforms available with an array of assorted features, targeting the entire spectrum of developers from beginners to experts. You’ll ask for suggestions on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can clearly be confusing to weigh the pro’s and con’s of each website platform and figure out which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will offer five strong arguments as to why WordPress is the best platform to use, whatever your website development skills and abilities.
WordPress is easy to use and manage
WordPress is very easy to use so you don’t need to be a professional HTML coder to build an effective and powerful website. The configuration process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to stress about not making use of all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is exceptionally SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an exceptionally important component to any website so having in-built features that seamlessly make your website SEO-friendly is indispensable. WordPress coding is standard compliance, top quality, and produces semantic mark-up which makes your site particularly attractive to search engines. There are also a variety of free plugins that you can install which will make your website even more SEO-friendly, but we’ll touch on WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to produce any sort of website you want. WordPress is also open source which indicates that the source code is readily available for anyone to modify, edit and create different themes and plugins with a variety of features and publish these to the online community. Currently, there are more than 2,600 WordPress themes and over 3,100 different free plugins available for use. Considering WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any inquiries or issues about anything WordPress related, there are practically thousands of people willing to help.
WordPress is mobile friendly
Due to the increasing use of mobile devices for internet usage, it’s really important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Luckily most WordPress themes are designed to be mobile responsive, meaning that regardless of what device your prospects are using, WordPress websites will systematically change the appearance of your website to match. WordPress even lets you to work on both of your mobile website and PC website separately, so you can easily customise both to optimise the user experience.
WordPress is secure
These days, website security is vital so naturally WordPress has high security standards. Almost 25% of websites are produced on WordPress so hackers are continuously attempting to find ways to compromise them. WordPress is well aware of this so has developed a range of security features which prevents any malicious attacks by releasing regular updates that neutralises these threats. Don’t forget, it’s also essential for you to be using a secure device when accessing your WordPress account, so make sure you use standard security tools on your device and only download reliable plugins from trusted sources.
As you can see, WordPress has a variety of excellent features that simply make it the best website platform on the market. Though there are a lot of other reasons why WordPress is an excellent choice for your website, this article just focuses on 5 of these: WordPress is extremely user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to design an effective and powerful website? If you have any questions about how you can further optimise your website, speak to the team at Internet Marketing Experts Blue Mountains on 1300 595 013 or visit their website: http://www.internetmarketingexpertsbluemountains.com.au